Month: December 2019

The One Thing that has the most impact on an Author’s Chances of Success

admin December 9, 2019 1 Comment
What is The One Thing, such that the doing of it makes everything else easy and/or unnecessary Credit: The One Thing by Gary Keller It depends on where you are in your journey as an author The One Thing for Beginning Authors It's actually two things, both critically important Understanding that it is a long and hard struggle - a marathon with every single mile being difficult and demanding. No...

How to Research for Good Market Niches – The Unscientific Approach

admin December 7, 2019 1 Comment
There are two approaches to figuring out What to Write The Scientific Approach. This involves using keyword tools, researching what searches are popular on Google, and researching the Kindle Store The Unscientific Approach. This involves going through the store and the bestseller lists and getting a 'feel' for what is selling and what might sell It's very similar to Baseball Analytical People...

Good Book Descriptions & Bad Book Descriptions

admin December 7, 2019 1 Comment
Book Descriptions are incredibly overrated Book Descriptions are so overrated by authors it is remarkable. Authors tend to have this magnificent vision of what they think happens when readers reach a page - That the reader forgets everything else and reads the Book Description That the Book Description tells the reader - the book is well written, like the description That the Book Description has...

Author Budgeting & Finances Guide – What to Prioritize if You Have a Limited Budget for Creating Your Book

admin December 6, 2019 1 Comment
The Rough General Guidelines In General, you want to prioritize your Budget for your Book in the following manner  40% to Creating a Very High quality product. This includes editing, proofreading, cover, and everything else involved in creating a polished final product (your book)  30% to Marketing via External Channels  30% to Building Your Own Marketing Channels. This includes your email...

The Importance of Proof Reading

admin December 6, 2019 1 Comment
Proof reading and proof readers occupy a very interesting place Proof Readers don't do something that is very VISIBLE and in your face. They don't design covers which you see right on your book page every time you open the page Proof Readers are not like Sales and Marketing which gets you book sales - that sweet rush of someone buying your book Proof Readers are not the Book Store - which...

Things that Scare Readers Away AKA What Authors should NEVER do

admin December 4, 2019 1 Comment
This is just a Grand List of things we see Authors do, which totally kill their book sales and their happiness. As far as possible, avoid doing these things Writing Something that No One Wants to Read This is by far the biggest mistake you can make. Before you spend 6 years researching and writing a book on the mating habits of newts, do a few hours of market research and check whether 270,000...

Does Your Book need an Editor?

admin December 1, 2019 1 Comment
One of the most interesting questions that some new authors ask is - Does My Book Need an Editor? That is equivalent to the Scriptwriter for a movie asking - Does the Movie Need a Director? If that seems an exaggeration to you, then chances are you do not have enough experience as an author to understand and recognize the absolutely critical importance of having a very good editor Please read...