Should Authors hire a Copywriter?

We've already covered What is Copywriting? Should Authors Care Why Copywriting is Very Important for Authors  In this post we are going to look at cases where authors should hire a copywriter, and cases where they should not Cases where an Author should definitely not Hire a Copywriter If you cannot afford a copywriter unless you cut corners elsewhere. Do not compromise on the quality of your...

Why Copywriting is Very Important for Authors

Please be sure to first read our post on What Copywriting Is & Why Authors Should Care! In this post we will discuss why Copywriting is absolutely critical for Authors Top 10 Reasons Copywriting is Very Important for Authors Very Good to Great Copywriting will greatly increase sales conversion i.e. a good percentage of people/readers you reach, will buy your book Bad copywriting will kill...

What is Copywriting? Should Authors Care

If writing is telling a story with words -> Copywriting is making a sale with words Copywriting = Selling with Words What is Copywriting? Copywriting is the art and science of using words to market and advertise and sell products The written text that copy writers write, called the 'copy', covers one or more of the following three areas Create awareness of a product Advertise and Market the...