Blue Ocean Strategy for Authors

admin February 2, 2020 1 Comment
Blue Ocean Strategy is a seminal work - Wikipedia explains what Blue Ocean Strategy is The Official Website for Blue Ocean Strategy Basically, Blue Ocean Strategy dictates that a company/business/entrepreneur should constantly innovate and find new untapped markets These new untapped markets are called 'Blue Oceans' They are completely new and there is no competition You have to innovate and...

Why Non Fiction Books have such a huge Quality Problem

admin February 2, 2020 0 Comments
For most book categories in the ebook store, we have 5% of books are well written and somewhat well polished 5% of books are well written and not polished 10% of books are badly written but well polished Remaining 80% are badly written and not polished Basically, only 5% of books are diamonds, 5% are unpolished gems, 10% are polished rocks, and 80% are just brutally bad In Non Fiction, we see a...

Why it’s so hard to be a Children’s Book writer

admin February 2, 2020 0 Comments
Being a Children's Book writer is extremely difficult, far more than any other type of writer It's really tough to be a Children's Book writer for the following reasons Absolutely anyone can write a children's book A Historical Fiction novel is usually 200 to 500 pages and requires a few years of research and writing Even less research intensive book genres requires 3 months to a year to write a...

11 Reasons Self Published Mystery & Thriller Authors are doing less well than they could

admin February 2, 2020 0 Comments
Mystery & Thriller authors are not doing as well as some other genres (Romance, Non Fiction). The fix is actually pretty simple Here are 11 Mistakes Mystery & Thriller authors need to fix Not Writing what Readers want to Read We do not see any other genre where authors insist on writing 'what they want to write' and completely ignore what readers are asking for Abject Lack of Cooperation...

15 Reasons self published romance authors are doing well

admin February 2, 2020 0 Comments
For Non Romance Authors: Authors in other genres could benefit greatly by learning from what romance authors are doing right. Do not hide behind 'oh romance is an easy genre to write in'. If you want to succeed, then learn from Romance authors, and from what they are doing Here are 15 reasons that self published romance authors are doing very well Writing what Readers want to read Perhaps the...

Why Authors should never design their own Book Covers

admin January 29, 2020 0 Comments
Unfortunately, there are a lot of people propagating the misconception that authors should design their own covers. These people include Marketing 'experts' selling courses on 'Cover Design Magic'. Prices for such courses vary from $50 to $500 Software companies selling software to self design book covers. Prices for such software vary from free to $100 Cover Design Template sellers who sell book...

What could reignite the Rise of eBooks?

admin January 28, 2020 0 Comments
eBooks, when the Sony Reader and Amazon Kindle and B&N Nook first started taking off, in 2008 and 2009, were growing very fast Within a few years they had captured 20% to 30% of the market However, in the decade since then, in 2010 to 2019, eBooks have hardly grown They have been stuck at roughly 30% market share What is worrying is that it has been An Entire Decade ebooks have not increased...

Why are ebooks stuck at 20% to 30% of the market?

admin January 28, 2020 0 Comments
Here are a few reasons ebooks are stuck at 20% to 30% of the market Most well known authors have their rights with Publishers. Publishers price the ebooks high. Sometimes, the ebook is more expensive than the paperback This creates a negative incentive for the reader Buy the ebook version for $9.99 and have nothing except digital bits, which can't be shared Buy the Paperback for $7 and have a...

Book Promotion Ideas for Authors & Publishers

admin January 28, 2020 0 Comments
Presented here, in no particular order, are book promotion ideas for Authors & Publishers. This list is updated as and when we find a good new book promotion idea. Feel free to leave a comment with any ideas you found helpful. If they make sense to us, we will add them to the list Top 10 Book Promotion Ideas for Authors & Publishers Find Your 'Perfect Fit' Readers Figure out what your...

New Book Release Marketing & Promotion Guide for Authors

admin January 27, 2020 0 Comments
This New Launch Book Marketing Guide will walk you through everything you need to know to market and promote your new book launch It is divided into the following 11 sections Absolute Best Product Market Fit - Writing for the right market and marketing to the right market Absolute Best Product - Making sure the book is polished and high quality Absolute Best Marketing - Leveraging the best and...