A Cover has two main functions Before the reader has arrived at the book page
- It must catch the reader’s eye
- It must get the reader to click on the cover and go to the book page
On the Book Page itself, the Cover has one main function
- It must have very high quality and detail, and convince the reader that the book is worth buying
These 3 goals are best accomplished when the following elements are well thought out and well executed
The Elements of a Beautiful Book Cover
- Beautiful
- Beautiful Image – very high quality image in bright clear colors
- Beautiful Fonts
- Beautiful attention to detail so that when reader goes to the book page, he/she is more likely to purchase the book
- Easy to See
- High Contrast and High Detail – everything must be very clearly detailed
- Clear and not overcrowded
- Book Title must be clear and easy to read and understand
- Catches the Eye
- The image and/or color combination must attract the eye
- Attracts the Reader’s Eye even in a sea of book covers
- Clear and Bright and High Contrast
- Looks Good in All Sizes
- Looks very good in small size – so that even in a list of covers it stands out
- Looks very good in large size – so that it looks really good on the book page
- Correct Use of Fonts
- Font must be beautiful and appropriate to the genre
- Fonts used must go well with the image chosen
- Fonts must make sense for the book category
- Fonts for Title and Author Name must be beautiful and fit in with the cover
- One Theme
- One Central Image, not 2 or 3 or 4
- One Central Theme
- Matches the Book Genre
- Cover must match genre conventions – so there is no confusion about what the book genre is
- Cover must be appealing to the readers in that genre
- For Example: An image of a Handsome Man or a Beautiful Couple are MUCH better for a romance novel than an image of a Rose
These elements are all critical
You generally can only get these elements right if you use a professional cover designer
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