Month: January 2020

Does an Author need a Publisher?

admin January 10, 2020 1 Comment
Yes and No Yes - Cases where an Author needs a Publisher If the Author wants to focus solely on their core competency of writing and leave everything else to someone else (the Publisher) If the Author is an established author and needs a Publisher to put their weight behind the author and really drive sales If selling in bookstores and physical retail locations is critical for the author If the...

Should Authors hire a Copywriter?

admin January 9, 2020 1 Comment
We've already covered What is Copywriting? Should Authors Care Why Copywriting is Very Important for Authors  In this post we are going to look at cases where authors should hire a copywriter, and cases where they should not Cases where an Author should definitely not Hire a Copywriter If you cannot afford a copywriter unless you cut corners elsewhere. Do not compromise on the quality of your...

Why Copywriting is Very Important for Authors

admin January 9, 2020 2 Comments
Please be sure to first read our post on What Copywriting Is & Why Authors Should Care! In this post we will discuss why Copywriting is absolutely critical for Authors Top 10 Reasons Copywriting is Very Important for Authors Very Good to Great Copywriting will greatly increase sales conversion i.e. a good percentage of people/readers you reach, will buy your book Bad copywriting will kill...

What is Copywriting? Should Authors Care

admin January 9, 2020 3 Comments
If writing is telling a story with words -> Copywriting is making a sale with words Copywriting = Selling with Words What is Copywriting? Copywriting is the art and science of using words to market and advertise and sell products The written text that copy writers write, called the 'copy', covers one or more of the following three areas Create awareness of a product Advertise and Market the...

10 Time Saving Tips for Authors

admin January 8, 2020 1 Comment
In no particular order Start using a Productivity System like Getting Things Done Measure how much time you are actually spending on writing Keep a Journal or a Diary with a record of hours you spent each day on actual writing Use a Software like RescueTime to measure what you are actually doing when sitting and working on your computer Use an App to measure what you use on your phone Remove all...

Do Authors need Story Development Tools?

admin January 8, 2020 1 Comment
Yes and No Authors who don't need Story Development Tools The following sets of Authors don't need Story Development Tools A small percentage of authors who can keep everything in their head, and still keep it all straight Authors writing in very specific niches where stories are almost always quite straightforward Authors writing novels that don't have complicated stories A small percentage of...

Are Adult Coloring Books a Good Business to Get Into?

admin January 8, 2020 3 Comments
Yes, most definitely Yes Unless you have a strong dislike for Adult Coloring Books, it is a business every author must explore with at least one or two books Why Adult Coloring Books are a Really Good Business to Get Into (or at least Test) Infinite Market. Adult Coloring Books are the closest you will ever get to an Infinite Market Do not Require a Huge Investment. Unlike a novel which can take...

Why are Adult Coloring Books so popular?

admin January 7, 2020 3 Comments
Adult Coloring Books are popular for a few reasons They are fun They allow you to switch off from technology and the myriad distractions technology brings with it They tap into your creative side They are very therapeutic. Some Adult Coloring Book lovers compare it to meditation They are easy to carry around They present very good bang for the buck - A typical Adult Coloring Book has between 10...

Wrong Reasons to Want to Be An Author

admin January 6, 2020 1 Comment
In no particular order Because you hate your day job - Much easier to figure out a different day job. Writing is not an occupation you can just ease into To Get Rich Quick  - nobody gets rich quick in books. Often decades go into making the 'overnight successes' you hear about To Get Rich - very few authors get rich To Get External Validation - much better to chase Likes on Instagram. It will...

There is No One Right Path to Success

admin January 6, 2020 1 Comment
There are many, many paths to success You can find many guidelines and rules. You can follow those and succeed You can also break all of them and still succeed When reading WriteZero, it is very important that you take everything we write as Advice and Guidelines If you follow these guidelines it will increase your chances of success You can succeed even without following these guidelines You...